The AFEB’s YouTube Channel, called El Rincón del Bricolaje, also accessible from www.elrincondelbricolaje.com, is a platform for the promotion of audiovisual content to which AFEB members can upload their content. The channel currently has more than two million views.
AFEB participates in the directive committees of all major sector trade fairs (Eurobrico and Ferroforma), getting preferential conditions for its members (registration discounts, stand demonstrations, group stands, etc.)
C de Comunicación acts as a representative for the association, informing about all the activities and offering advertising discounts to the partners.
AFEB has a strong presence in Social Networks. Publish content regularly on a Facebook profile; in a Twitter account, from which the content of its partners is also disseminated, and has an account and a group on LinkedIn. The three accounts total approximately 4,000 followers.
“Mi Hogar Mejor” Project starts from AFEB when it detects the need to adapt the contents of the brands associated on the current environment and trends. With 100 contents throughout a course, made by top influencers of the sector, the brands will be the protagonists of the projects and will take the definitive step towards the success of quality branded content.